Welcome to the C-change diagnostic
Welcome to the C-change diagnostic! By completing the diagnostic for your organisation, you can discover your C-change score and how to drive customer-led, earned growth – all in less than 10 minutes! It helps you to assess, quantify and easily report on the customer-centric readiness of your organization – and to define a new path to sustainable business growth. You can find out more about C-change best practices and case studies in leading business book, the Customer Catalyst. For any questions, please email us